MacDonald's to tell you the truth - after you bought the fat.

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Consumer groups have been lobbying to pass new laws requiring restaurant chains to place basic nutrition information on menus and menu boards. This would fill "a gaping hole in consumer information."

Advocates argue that Americans eat half of all meals outside the home. Restaurants should be required to provide calorie, fat, and sodium content on menus and menu boards, before consumer buy the product? "Marketers call such placement at the "point-of-purchase" and recognize that it's the most effective way of influencing consumer behavior with information."

Read how MacDonald's move is an attempt to fend of such laws with a meaningless gesture.

1 Comments

If a person is eating at McDonald's already, won't the exercise required to walk over to the poster on the wall and look up that information be good for them anyway?

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This page contains a single entry by Clyde Grubbs published on November 6, 2005 9:03 PM.

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